I hope you’re right! Maybe they’re realizing they have to update their strategy!Maybe they're trying to test it through streaming first. If it becomes a good streamer they'll know it will succeed on radio later. A lot of songs that stream well get released to radio later. Seems like they may want to use a modern testing strategy rather than the outdated radio surveys.
I really hope you are right as this does make a lot of sense. If it continues to stream well, radio might even play it themselves firstMaybe they're trying to test it through streaming first. If it becomes a good streamer they'll know it will succeed on radio later. A lot of songs that stream well get released to radio later. Seems like they may want to use a modern testing strategy rather than the outdated radio surveys.
I agree. But why not announce the plans? I can't figure out what the benefit of holding out on an announcement would be...
all this promo can’t just be for one song
She did take a little while after releasing GS to announce the era as opposed to the eras she announced single and album at the same time, so maybe it’s a UMG thing. Perhaps she’s waiting for the tour to end? If nothing more I can’t see all this promo for just one song that isn’t a single lol. Maybe UMG is trying to push this as a future singleI agree. But why not announce the plans? I can't figure out what the benefit of holding out on an announcement would be...
Yea, i"m confused, but why do all of this for a song that's not linked to an album AND not a single? Does it make sense to anyone else? I'm totally willing to listen to thoughts on this. She's also still using D&R artwork. I can't imagine it's not a deluxe edition. It's just confusing if it's not,...well, at least to me lolI agree. But why not announce the plans? I can't figure out what the benefit of holding out on an announcement would be...
If not an album they have to be doing this for at least a single or something. Stretchy pants never got a billboard lol. If this was all some great push for the next single that would be greatYea, i"m confused, but why do all of this for a song that's not linked to an album AND not a single? Does it make sense to anyone else? I'm totally willing to listen to thoughts on this. She's also still using D&R artwork. I can't imagine it's not a deluxe edition. It's just confusing if it's not,...well, at least to me lol
Thanks! Must have missed it somehow. I really do hope it’s for a whole new album and not just a few bonus songs on a deluxe album unless like every song on D&R gets a video or something with the deluxe edition lol^yes, it was posted in the CU8 thread
I’m starting to think so. And I think OOTT and SDK were used to kinda bring some last-minute sales into the era and then gonna finish it up whenever HMH peaks.So what does everyone think? Is HMH going to be the last single from D&R, then maybe the new duet